Everybody wants to be a social media strategist

social-media-strategistAnd why wouldn’t they? It’s the equivalent of a socialite in the real world. Lately a lot of “social media strategists” have started following me on Twitter. I want to know what makes a person a “social media strategist.” What makes them different from all the others? I want to know what about you is different from Chris Brogan and Jason Falls. Every time I see it my reaction is the same- “yeah, yeah, yeah…” My advice (whether or not you care to hear it): Go with another title, if possible.

Photo credit: ogilvyprworldwide (Flickr)

This entry was posted on Sunday, March 22nd, 2009 at 4:27 pm and is filed under Interactive marketing, Web. You can follow any responses to this entry through the RSS 2.0 feed. You can leave a response, or trackback from your own site.

2 Comments

  1. Aaron Weiche says:
    March 23, 2009 at 9:45 pm

    I’m OK with strategist as their title but can see how it can be annoying. It’s GURU that drives me nuts.

  2. Liz says:
    March 24, 2009 at 7:31 am

    I don’t think it’s the title itself, “strategist” is fine and dandy, and I’m not exactly bothered by it… I think I just see it so often that it means very little to me now. It doesn’t pique my interest in a person. I just want to be wow-ed by everyone, I guess! ;) Thanks for reading Aaron!

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